Design has a unique power to let us delight customers, build successful businesses and create new technological possibilities. However as our teams grow in size and complexity, many factors can limit the potential of design.
In this talk, Andrew shares his perspective on the three core principles of successful design and how we can overcome the unique challenges of large organisations to create beautiful products that can change the world.
Andrew is an accomplished research leader, using experience strategy and design research to deliver business results for global brands. With over 15 years of experience building products in mobile, web and services, Andrew has built and led research teams in many diverse organisations.
Andrew believes that two trends will shape the world in our lifetime. The rise of emerging markets will continue to change lives across the world by bringing billions out of poverty. Software will continue to change industries and create untold opportunities. He can't think of anything more exciting than exploring where these trends meet.